Organization: Cincinnati Public Library
This training is made possible thanks to our partnership with Fundraising Academy.
Historically, in the United States, individual giving has been the biggest source of private giving, far outpacing foundation or corporate giving. According to Giving USA, “American individuals, bequests, foundations, and corporations gave an estimated $449.64 billion to U.S. charities in 2019,” and, of that, individual giving “totaled an estimated $309.66 billion,” representing 69% of total giving.
A successful nonprofit organization has diversified funding streams, and individual donors play an important role. If you or your organization is new to individual giving, this webinar is for you. We’ll provide you with an overview of the fundraising landscape and walk you through the key components of an individual giving program.
Please also note that Candid does not sell recordings of our live trainings after they take place. Access to the recording will be provided to registrants of the live training.
Upon completion of your registration, you will be receiving an email from our webinar platform, GoToWebinar. The email will contain your unique link to the live webinar.
By enrolling in this training, you agree to grant Candid permission to document this session with photography, film, and/or video. Material captured may be used in future publications, brochures, or other printed materials used to promote Candid. Please inform the instructor if you do not agree to these conditions.
• Explain the importance of individual giving in a nonprofit’s fundraising strategy
• Identify key steps for a successful individual giving program
• Draft a plan to start or improve your annual individual giving program
• All levels of experience
• Board members
• CEOs, executive directors, upper management
• Fundraising & development staff
• Grant writers
• Program directors and staff